Marketing

  • How to build a reputation as an employer of choice

    Tips for builders to find and keep great talent Across Australia, the HomeBuilder stimulus has been especially successful, spurring a massive demand for renovations and new detached homes. Some regions have recorded their highest activity levels in a decade – helping thousands of businesses and self-employed trades to thrive. With...
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  • COVID-19 TRADING CONDITIONS

    All Dahlsens stores and truss and frame manufacturing plants remain open to support the building industry in all regions, subject to State based COVID-19 restrictions. The safety of our team, customers and community remains our #1 priority, and as such we ask for your co-operation to reduce face-to-face contact as...
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  • Get your social media 'app-ening

    How can you save time while still making everything look great on your social media platforms? Dahlsens share our top app recommendations to help make your social media stand out from the crowd. Canva Canva is a free graphic design platform for creating social media graphics, presentations, posters, documents and...
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  • Grow your business with one easy move

    Are you struggling to find time to work on your business rather than in it? Takeoffs, estimating, quoting, job management, knowing your profit margin, admin… It all takes up your valuable time. If your business isn’tgrowing in the direction you’d like, it's time to make progress and considerdigital technology as...
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  • From prospect to purchaser

    Converting quality leads into good business A key focus in the last edition of Trademark was lead generation, with our ten top ways for getting your phone ringing hot with potential customers. In this edition, we take the next step: looking at strategies to convert would-be home buyers into happy...
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  • Get social to boost your business

    With an astonishing 80% of Australians now on social media (Sensis), a presence on the right platform offers a very effective tool to promote your business. It can project an image of professionalism and help potential customers learn more about your business and easily contact you for work. Getting underway...
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  • 10 Top Ways for Builders to Generate Leads

    No matter what size business you are running, the ability to generate high-quality leads is crucial to long-term success. Consistency of leads – and the effort involved in generating them – is also key to avoiding the feast or famine roundabout, or worse, an empty pipeline. Dahlsens is here to...
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  • Win more work: the art of effective marketing

    Introducing the Builder’s Marketing Plan Brought to you by Dahlsens Has your business been riding the wave? Has word of mouth kept you busy enough until now? Do you advertise until you have enough work and then back off, only to run out of projects? Maybe you’ve invested in marketing...
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